Amid the Apulian Murgia, in the countryside around Gioia del Colle, a small town midway between Bari and Taranto , south of Italy, you can find the Patruno Perniola Tenuta, a farm where a wine making activity has been recently established.

The ancient part of the farm dates back to early 19th century, it comes out of the “family passion” for the Apulia territory, so rich in history and tradition, but still little known. The farm owners’ purpose was to make the excellent products of the area.

Nowadays the main aim of the wine production of the farm is that of preserving the principal features of the local vine, the Primitivo di Gioia del Colle, whose origin can be traced back to the Peucetii times. The variety of that vine was classified for the first time in the second half of 18th century by Indelicati, a primicerius Benedectine monk, who, foreseeing the good quality of the vine, selected the best plants.

Next to the farm a new vineyard has been planted in an area fit for the growth of Primitivo of Gioia del Colle. The excellence of this wine is the result of a lot of combined positive aspects such as the hilly setting at about 350 meters above sea level, the frequent climate variations, and the rocky ground full of minerals offering the soil a reddish colour, which the “Red Lands” are named after.

The favourable conditions of the climate and the peculiarities of the territory are quite suitable for the production of a wine of excellent quality, elegant, tannic, with a full aromatic body. The traditional “cantina” grapes working causes no damage but offers the wine an exquisite fragrance emphasizing the Primitivo features. The red berry grapes symbolize the typical wine growing of the Primitivo of Gioia del Colle.

The Patruno Perniola Tenuta produces three kinds of wine from primitive grapes: DOC, IGT, and sweet IGT. The above vine can produce a dry wine, which neither increases in its structure for the wood action nor in its freshness, but emphasizes its gradation a peculiarity of good red wines only. The sweet wine version is a further example of all that this territory can produce after combining tradition and modern agricultural techniques.

The idea of producing this unique primitive wine of excellent quality derives from the desire of satisfying both the regular wine drinker and those who happen to taste it for the first time.